Katie Pearse, Marketing & Communications Specialist
Katie Pearse is an award-winning entrepreneur with over 15 years of experience in marketing and communications, specializing in social media marketing, web design, SEO and web analytics. After attending the University of Alberta for three years, she went to MacEwan and got a diploma in Public Relations, then a certificate in Web Analytics from UBC. Winner of two Edmonton Journal Reader’s Choice Awards, four Best of Edmonton Awards and as a finalist for the YWCA Woman of Distinction Award, among other honours, Katie built her own multimillion-dollar cleaning business using online marketing. Don’t miss her insider tips, insights and how-tos in her hands-on classes.
I teach you how to build your brand and grow your small business online, following a marketing and communications plan. Learn how to find new clients and nurture customer relationships through social media, execute blogs and email campaigns that get results, and close the sale with a website that works. My favourite hashtag is #yorkiesofinstagram and I also created Made In YEG, celebrating local businesses.